Jacky’s Electronics raises awareness on its Eco-exchange campaign via Facebook competition
Jacky’s Electronics, in connection with its Go Green campaign – ‘Eco-Exchange: Recycling that pays’ – is giving away an Apple iPad to one lucky Facebook Fan who will exchange his old mobile phone at any Jacky’s store. The old mobile phone could be in a working or non-working condition.All Facebook fans of Jacky’s Electronics can enter the competition by taking interesting photos with a Jacky’s customer service executive whenever they exchange their mobile phones for a cash voucher from Dec. 20 to Jan. 19, 2011. Dubbed as ‘Go Green and win an iPad’, all photo entries must be uploaded on Jacky’s fan page – www.facebook.com/jackysuae/ – to get an entry into the draw for the Apple iPad.
“In October, we have enhanced our Go Green programme by launching the ‘Eco-Exchange’, which hopes to help in the proper disposal of electronic products in the country without any harmful environmental effects,” said Ashish Panjabi, Chief Operating Officer, Jacky’s Electronics. “Our partnership with The Green Foundation, a leading organisation specialised in electronics recycling, assures us that all devices including accessories are 100% reused or recycled to the highest industry standards through a strict zero landfill policy.
“This Facebook competition hopes to encourage more consumer awareness for recycling programmes such as this and to encourage recycling of old phones. The fact that you could be the proud owner of an iPad at the same time in addition to a cash voucher which you receive is a bonus for the customer,” he added.
Jacky’s Eco-Exchange scheme accepts up to five mobile phones in a single transaction as well as offers bulk recycling for larger quantities of mobile phones. In addition, customers can trade in their devices in whatever brand or condition. Jacky’s is offering value for non-working mobile phones, and if no value is available, the phones will still be recycled free of charge.
“As the region’s full service recycling company, we are focused on partnering with leading electronic retailers in the UAE to ensure that all electrical items are recycled to the highest industry standards. With Jacky’s Electronics’ significant fans on Facebook, we are able to promote the recycling of electronic products which are generally being set aside by users,” Dominic Gothard, Chief Executive Officer and Chairman, The Green Foundation said.
