Lakeland comes to the UAE

The Mirdif City Centre outlet is the first international store of the UK-based leading creative kitchenware retailer

Lakeland International, the leading provider of creative and innovative kitchenware, recently marked the official opening of their store in Mirdif City Centre, Dubai. This is the first Lakeland outlet to be opened outside the United Kingdom. Lakeland has been brought to the region by Jawad Business Group.

The official inauguration event was attended by Faisal Jawad, Chairman and CEO, Jawad Business Group and Sam Rayner, Managing Director, Lakeland International.

Faisal Jawad said: “It is a pleasure to introduce Lakeland in the region. Over the years, this UK brand has set new benchmarks in innovation and convenience in kitchenware. We are certain that Lakeland will replicate its success story here too.”

He added: “Since its inception, Jawad Business Group has always strived to bring to the market leading brands and concepts that would enhance the lives of our customers. We have constantly been on the look out for opportunities that would enhance the lifestyle of our customers. It has been our endeavor to understand the customer needs and help provide solutions. We have been on a constant growth path, opening new outlets, bringing new brands to the region.”

Commenting on Lakeland’s opening in the UAE, Sam Rayner, Managing Director, Lakeland International, said, “We are pleased to open our first outlet in Dubai. There certainly is not a better place than this city to mark the opening of our first international store. This vibrant cosmopolitan city offers brands like ours the perfect platform to understand and serve to the preferences and tastes of different nationalities at one go.”

He added: “We are happy to have found a dynamic partner in Jawad Business Group. Lakeland offers a wide range of products that help prepare, serve and store food. Many items in our outlet are exclusive to Lakeland and all products are backed by their no-quibble guarantee. Every item is thoroughly tried and tested before the product earns its place in the Lakeland range. We are certain that the region will enjoy the Lakeland experience.”

Lakeland has around 4000 products in its range and delivers to over one million households around the world. The company has always endeavored to proactively look out for products to make everyday life easier and more enjoyable, be it for cooking, entertaining, doing the housework or searching for the perfect present.

As the years went by, the name Lakeland Plastics no longer reflected the wide range of products sold. So in 1997 the name was changed to Lakeland Limited, and a decade later, simply Lakeland.